Vision

At Hip Hopz our vision is to go beyond the ordinary and be the synonym for affordable fashion in every individual's style journey. We aspire for a tomorrow where fashion knows no bounds and premium apparel is accessible to everyone without breaking the bank. We commit to empower your shopping experience and foster inclusive fashion by making every wardrobe a canvas of affordable elegance, and fashion a universal language spokenby all.

Mission

Our commitment is towards curating a collection that combines quality and accessibility, ensuring that fashion isn't a luxury but a shared joy. We tirelessly work to expand our retail footprint, making high-quality clothing a reality for individuals from all walks of life across the state. Our mission is to be the catalyst for confidence, expression, and style today, laying the groundwork for a future where Hip Hopz is synonymous with accessible and top-tier fashion experience.

Our History

In the bustling town of Perinthalmanna, Malappuram district, Hip Hopz emerged as a small fashion haven in March 2013 under the leadership of Shafeeq. Starting with a focus on men’s accessories, the store encountered initial challenges typical of any startup, hovering on the brink of closure during its initial year.
Navigating uncertainty, he conducted thorough market research, unveiling a gap in the fashion apparel market. Recognizing the opportunity, he pivoted to popular brand-inspired clothing which received positive feedback and fueled a newfound determination marking a transformative leap.
Recognizing the value of surplus clothing, he established connections with reliable suppliers, transforming Hip Hopz into a symbol of affordable, branded fashion. As word-of-mouth fueled its popularity, customers from nearby cities joined the fashion revolution, paving the way for expansion. The strategic pricing ensured that quality clothing was within reach for everyone, laying the foundation for the brand’s remarkable journey.

By 2017, the Perinthalmanna store had expanded into a double story establishment, with additional branches in Malappuram, Kottakkal, Valanchery and Manjeri. Knowing the challenges of managing a growing brand alone, Shafeeq expanded his team, whose dedication became the backbone of Hip Hopz, defining its identity today. Festive seasons in North Kerala became pivotal for the brand's growth, propelling expansion into various cities in the following year.

Today, Hip Hopz stands as a testament to perseverance, innovation, and a community valuing stylish yet affordable clothing. From humble beginnings to an extensive network of stores, the brand reflects the ever changing tapestry of fashion. Join us on this incredible journey, where every purchase tells a story of growth, passion, and a commitment to style that transcends boundaries.

By 2017, the Perinthalmanna store had expanded into a double story establishment, with additional branches in Malappuram, Kottakkal, Valanchery and Manjeri. Knowing the challenges of managing a growing brand alone, Shafeeq expanded his team, whose dedication became the backbone of Hip Hopz, defining its identity today. Festive seasons in North Kerala became pivotal for the brand's growth, propelling expansion into various cities in the following year.

Today, Hip Hopz stands as a testament to perseverance, innovation, and a community valuing stylish yet affordable clothing. From humble beginnings to an extensive network of stores, the brand reflects the ever changing tapestry of fashion. Join us on this incredible journey, where every purchase tells a story of growth, passion, and a commitment to style that transcends boundaries.